With the increasing complexity in B2B sales, it becomes necessary to master the sales process in all its phases and understand B2B sales as a process of creating and capturing value between companies, where trust is fundamental because business is done by people for people.
In view of the points presented above, and as part of the Executive Programme 'B2B Sales Performance', we will be holding a series of 30-minute webinars, from January to March, where we will present the topics covered in the programme individually.
Find out more about the speakers and the topics covered below:
12th January - Strategy and Organisational Alignment
José Veríssimo, Vice-President of ISEG
19th January - Leadership and Team Management
João Pargana, Professor ISEG Executive Education
9th February - The Process and People
Rui Franco, General Director of RENTELECOM
16th February - Digital Sales
Pedro Caramez, CEO & Founder Pedro Caramez
2nd March - Value Driven Negotiation
Carlos Correia, Digital Telecom Advisor
9th March - Sales Management
Pedro Vale, Regional Sales Director Southern Europe
We look forward to your participation