Maximise the return on investment in HR branding to attract and retain the best talent.
To increase the brand's attractiveness to the main stakeholders, from talent to investors, consumers and partners;
Empower the Human Resources area to be a strategic internal partner in the current and future challenges of attracting and making talent profitable;
Create and develop a sophisticated internal communication plan aligned with the organisational objectives;
Managers, managers and employees in the area of Human Resources
Recruitment & Selection specialists
Learning & Development specialists
Internal Communication professionals
In this programme, we will address the issues in order to maximise the return on investment in HR Branding. Whether through the ability to attract the best talent to your organisation, or by reducing the effort needed to ensure you attract and retain the people who have the best fit with the company. And by improving the performance of the organisation through internal performance and differentiated customer service.
Come and enroll, take part.
Participants in the next edition should come with an open mind to hear other things and see different ways of doing things.
A good opportunity for those who want to get into these topics
Makes it possible to understand what the best HR Branding practices are.
Gain an insight into how the brand is reflected in the Human Resources
I chose this programme as it's a subject that interests me.
They really do know the reality of the companies very well
They speak about topics that are very important about which they are very much at ease.
This amount includes:
Applications should be submitted by filling in the online form on the respective page of each programme. The following documents are required: an updated CV and/or link to the applicant’s Linkedin page. On average the decision of the coordination team takes 8 to 15 working days after the submission of the complete documentation.
Ideally up to one week before the start of the Programme, although you can enrol later should places still be available.
No. There is no fee for the submission of an application. You will only be asked to pay a registration fee to secure your place in the programme after being admitted to the Postgraduate or MBA programmes.
Attendance is not controlled for the Postgraduate Programmes. However participants are obliged to attend at least 80% of lectures of the Executive Programmes.
There are various discounts: alumni discounts, discounts for professionals covered by agreements established between ISEG Executive Education and their Employer, prompt payment discounts, and discounts contemplated in our sales policy. For further information, you should contact the Programme Advisor of the respective programme. Discounts cannot be accumulated, with the exception of prompt payment discounts.
ISEG is located in Lisbon, next to the Assembly of the Republic parliament building. It is accessible by the following public transport: Metro (Underground) - Yellow line to Rato station Buses 727 and 706; Train – get off at Santos station; and, finally, Tram No. 18. If you come by car, you can park in ISEG’s on-campus car park.
ISEG Executive Education is a training entity certified by DGERT, being the courses exempt of VAT and eligible as education expenses, if you enroll individually, and counting as training hours, if you enroll through your company, under the article 78.º-D, of the CIRS Code.
Contact our Program Advisor for clarification and further advice.
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