Managing an eCommerce Business with Efficiency and Innovation
Functional Directors - Chief Financial Officers, Logistics Officers, or Marketing Officers (CMOs) working in companies with an e-commerce presence who want the necessary cross-functional perspective to understand how their specific areas impact, and are impacted by, the operation and performance of the digital business unit.
Business Leaders and Entrepreneurs - Owners and Directors of companies with consolidated online sales operations or in a critical phase of migration, for business model validation, operation and margin optimization, and to ensure alignment of the digital structure with the business strategy.
Consultants and Advisors - Consultants who monitor digital transformation processes and need in-depth and practical benchmarking of best market practices in Portugal, allowing them to offer higher value-added advice to their clients.
Ecommerce Managers - Professionals who already master the tactical component and seek to move to an integrated management level. In essence, evolving from managing tools and campaigns to strategic P&L management and executive reports.
Through a specialised teaching body, with professionals from the main eCommerce players in Portugal, you will have access to best practices, frameworks and insights on how to manage an eCommerce business focused on financial and operational results of excellence.
The Programme aims to provide participants with a strategic and management vision of eCommerce.
This programme has opened horizons and possibilities for development within the emerging digital world.
It enabled me to face new capacities which are quite differentiating in the current context in the emerging digital world.
It is fully adapted for professionals who are directly connected to eCommerce or who belong to support areas
This training came at the right time. With a faculty with an extensive experience in the area, it enabled the ability to combine theory with the sharing of practical and real-life examples, which is experienced on a day-to-day basis.
This amount includes:
Applications should be submitted by filling in the online form on the respective page of each programme. The following documents are required: an updated CV and/or link to the applicant’s Linkedin page. On average the decision of the coordination team takes 8 to 15 working days after the submission of the complete documentation.
Ideally up to one week before the start of the Programme, although you can enrol later should places still be available.
No. There is no fee for the submission of an application. You will only be asked to pay a registration fee to secure your place in the programme after being admitted to the Postgraduate or MBA programmes.
Attendance is not controlled for the Postgraduate Programmes. However participants are obliged to attend at least 80% of lectures of the Executive Programmes.
There are various discounts: alumni discounts, discounts for professionals covered by agreements established between ISEG Executive Education and their Employer, prompt payment discounts, and discounts contemplated in our sales policy. For further information, you should contact the Programme Advisor of the respective programme. Discounts cannot be accumulated, with the exception of prompt payment discounts.
ISEG is located in Lisbon, next to the Assembly of the Republic parliament building. It is accessible by the following public transport: Metro (Underground) - Yellow line to Rato station Buses 727 and 706; Train – get off at Santos station; and, finally, Tram No. 18. If you come by car, you can park in ISEG’s on-campus car park.
ISEG Executive Education is a training entity certified by DGERT, being the courses exempt of VAT and eligible as education expenses, if you enroll individually, and counting as training hours, if you enroll through your company, under the article 78.º-D, of the CIRS Code.
Contact our Director of Open Portfolio for Executive Education for further clarification and advice.
ricardo.lopes@isegexecutive.education
