She is also author and presenter of Imagens de Marca, a reference magazine on SIC Notícias for 20 years. She has a degree in Advertising and Marketing from Escola Superior de Comunicação Social, a post-graduate degree in Image Management from Universidade Nova de Lisboa and Complutense de Madrid, and a specialization in Marketing from Universidade Católica Portuguesa. She was coordinator of a Post-Graduation in Branding and Brand Management at IPAM and IADE. She holds a distinction from APPM-Associação Portuguesa dos Profissionais de Marketing, for her visionary and innovative character.